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It’s important for your website hosting company to be aware of possible security issues and have a plan in place to protect your site against them.
Ask your hosting firm how often they update the version of Word Press your site is on or the plugins within it – the best firms offer a plan where they will update them on a quarterly basis to ensure your site is secured often.
Does it make you wonder if they’re still in business, or if they still service your area?
Having outdated content on your site, mentioning things like an old location of your business or not-modern technology, can be perceived by your potential customers that your business doesn’t keep up with the latest trends.
See how often they backup all the data on your website.
Ideally, they will do so daily, so if there is a breach or an issue that takes your website down, they can quickly restore to the working version from the previous day.
For example, has one of the highest Domain authorities out there, because it’s content is always well researched, reviewed by editors, and you’re not distracted with unsightly or unrelated ads.Google holds this in high regard when trying to match search inquiries with useful and relevant information.Have you ever visited a website that’s copyright is 2014 and the latest blog post is years old as well?Perhaps you’ve expanded into another city in the past few years, or are selling a new product or service.If you don’t update your keyword focus, you’ll continue to get traffic for your first city and service, but not for your new ones.